Atta is among the most commonly consumed foods in Indian households. From rotis to parathas, atta flour forms the base of everyday meals. Because it is eaten so frequently, many...
Ever noticed food labels bragging about added vitamins? There’s something better—crops that naturally absorb more nutrients while growing. This is biofortification, and it’s often mistaken for genetically modified (GMO) foods....
Remember that earthy aroma of bajra roti lingering through your grandmother's kitchen? There's a reason this ancient grain is making a comeback on our plates today. Bajra isn't just another...
What does a healthy eater's day really look like? Forget what you see on Instagram - you don't need expensive superfoods or fancy organic products. Truth is, most folks miss...
Our Shark Tank Show Journey: From Pitch to Success At Better Nutrition, we address the nutrition gap in everyday diets through biofortified grains rich in zinc, iron, and protein. Our...
Have you ever thought of your humble roti as a revolution? If not, it’s high time you did! With the advent of Biofortification, the everyday roti is becoming a powerhouse...
Introduction In the ongoing battle against malnutrition, both food fortification and biofortification have emerged as vital interventions. However, there’s a crucial difference between the two. While fortification adds essential nutrients...
Introduction In an era where food security and nutrition are global challenges, biofortification emerges as a beacon of hope. While fortification adds nutrients to food products post-harvest, biofortification enhances seeds....
Introduction While food fortification addresses nutrient deficiencies through the addition of nutrients during food processing that too chemically, Bio-fortification takes a different approach one that begins right at the ‘seed...
Introduction Food fortification is rapidly becoming a household term, especially with the Indian government's push to address malnutrition and micronutrient deficiencies. While many of us enjoy our daily meals, hidden...
In the quest for vitality, superfoods, including Healthy Wheat flour, emerge as the champions of the dining table, offering a plethora of health benefits packed into each bite. For Indian...
In a world obsessed with the latest health trends and supplements, there lies a golden thread of nutritional wisdom that ties us back to the very essence of nature. Today,...